# How to emphasize certain keywords using (), \[]?

() - emphasize a tag to make it more prominent in your gen&#x20;

\[] - de-emphasize a tag, meaning to lessen how much it affects the prompt, but not remove it from the gen altogether.&#x20;

(keyword) increases the strength of the keyword by a factor of 1.1 and is the same as (keyword:1.1).

\[keyword] decreases the strength by a factor of 0.9 and is the same as (keyword:0.9). You can use multiple of them, just like in Algebra… The effect is multiplicative.&#x20;

(keyword): 1.1&#x20;

((keyword)): 1.21&#x20;

(((keyword))): 1.33

Similarly, the effects of using multiple \[] are&#x20;

\[keyword]: 0.9&#x20;

\[\[keyword]]: 0.81&#x20;

\[\[\[keyword]]]: 0.73


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